PPC Expert

1 week ago

Noida Uttar Pradesh, India vinove Full time

Manage and develop the company's pay-per-click and social media advertising campaigns, ensuring that they meet performance and revenue targets in line with the overall marketing plan and budget and manage internet pay-per-click advertising campaigns strategy, reporting, implementation, and analysis of ad performance.

**Responsibilities**
- Creating PPC campaigns - keyword research & additions, ad copywriting, etc.
- Responsible for bid management and optimization of multi-market PPC campaigns to agreed campaign/profitability targets
- Delivering performance reporting and insights.
- Assisting with creating, optimizing and reporting PPC campaigns using Google ads and bid management solutions

- Running various ads on paid channels(Google ads, Bing/Microsoft ads, FB/Meta Ads, LinkedIn ads etc.)
- Keyword and audience persona research.

- Creating Re-marketing campaigns
- Adjust budget & Optimize bids to gain better ROI

**Skills / Attributes Required**

- Google Adwords Certification. Ability to interpret and analyze large amounts of complex data from multiple sources

Creative mindset with strong written and verbal communication skills 3-8 years of experience as a PPC Strategist or similar role in
- Depth experience with website analytics tools (e.g, Google Analytics, Ahref/Semrush/SE Ranking etc.) Up-to-date with the latest trends and best practices in SEM.
- Develop and implement the Paid strategy that reflects the business needs and drives leads.
- Strong organizational, time management, and analytical skills.
- Team player

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