Google Ads Expert
8 hours ago
The core responsibilities of a Google Ads specialist can be broadly categorized into three main areas: campaign management, performance analytics and staying up to date with effective collaborations.
- Create and launch new campaigns with specific goals, **target audiences**, budgets and bidding strategies. Campaign managers strategically select from appropriate campaign types based on business objectives.
- Manage and optimize existing campaigns by aligning them to the latest trends and relevance. This involves monitoring campaign performance, analyzing data, editing ad copy, and other settings to improve results.
- Identify relevant keywords that customers will likely search to ensure the campaigns reach the right audience.
- Monitor key metrics like impressions, clicks, conversions, cost per click and return on investment to understand the effectiveness of campaigns.
- Regularly present performance reports to stakeholders, including insights, recommendations and justifications for budget allocations.
- Collaborate with SEO specialists, web developers, content creates and other marketing professionals to ensure effectiveness of marketing strategies
Pay: ₹8,765.36 - ₹44,758.50 per month
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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