Junior Social Media Executive

2 weeks ago


Mohali Punjab, India Xtecglobal Full time

**Job Overview**

**Key Responsibilities**

**Content Planning and Coordination**
- Assist in preparing platform-specific content calendars.
- Coordinate with design and content teams for posts, including reels, stories, carousels, and videos.
- Ensure brand consistency in tone, visuals, and messaging.

**Social Media Platform Management**
- Schedule and publish content using tools such as Meta Business Suite, Buffer, or Hootsuite.
- Monitor and respond to messages, comments, and mentions.
- Support live social media coverage for events or campaigns.

**Campaign Support**
- Assist in executing marketing campaigns for product promotions and events.
- Help identify influencers and creators for potential collaborations.
- Support in organic growth and align with the paid marketing team.

**Performance Tracking**
- Track basic social media KPIs (e.g., reach, engagement, follower growth).
- Assist in creating weekly or monthly reports using tools like Excel.
- Share observations based on campaign and post-performance.

**Trend Research and Content Suggestions**
- Stay updated with social media trends, hashtags, and emerging formats.
- Suggest new ideas, tools, or formats for improving content.
- Contribute during team brainstorming sessions.

**Must-Have Qualifications**
- Bachelor's degree in Marketing, Mass Communication, Digital Media, or a related field.
- 2 to 2.6 years of experience managing business or brand social media accounts.
- Proficiency in social media tools (e.g., Meta Business Suite, Canva, Buffer).
- Strong written English and basic copywriting skills.
- Understanding of different platforms like Instagram, LinkedIn, Facebook, and X (Twitter).
- Basic knowledge of Excel or reporting dashboards.

**Preferred Skills (Nice to Have)**
- Experience with Canva or Adobe design tools.
- Exposure to influencer coordination or paid campaigns.
- Basic video editing (e.g., using CapCut, InShot, etc.).

**Benefits**
- Competitive salary based on experience
- Opportunities for growth and learning
- Collaborative team environment
- Exposure to digital campaigns across various industries
- Training and skill development support

Pay: ₹15,000.00 - ₹25,000.00 per month

**Benefits**:

- Leave encashment

Work Location: In person



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