Influencer Marketing

2 weeks ago

Mumbai Maharashtra, India Travelxp 4K | HD Full time

Role**:Influencer Marketing & PR Executive**
Department: Marketing
Location: Mumbai, Onsite
CTC: 3.6- 4.2LPA

Travelxp is a vibrant media and e-commerce travel company dedicated to enhancing travel experiences through innovative solutions and compelling storytelling. We are looking for a dynamic Influencer Marketing and Public Relations Executive to join our team and help us elevate our brand’s presence in the travel industry.

Role Overview:
As an Influencer Marketing and Public Relations Executive, you will be instrumental in driving our media and influencer strategies to boost brand awareness and engage with our target audience. Your role will involve managing influencer partnerships, crafting engaging PR content, and coordinating media outreach to showcase our unique travel offerings.

Key Responsibilities:

- Develop and execute influencer campaigns to highlight our travel services and destinations. Identify and build relationships with key travel influencers and bloggers.
- Collaborate with influencers to create authentic and captivating content that aligns with our brand’s voice and goals.
- Monitor and analyze the performance of influencer campaigns, providing insights and recommendations for improvement.
- Draft and distribute press releases, media kits, and other PR materials to promote our company’s travel solutions and industry insights.
- Cultivate and maintain relationships with travel journalists and media outlets to secure coverage and increase our brand’s visibility.
- Stay informed about travel trends, industry developments, and competitor activities to identify new opportunities and strategies.

Qualifications:

- 1-2 years of experience in influencer marketing, public relations, or a related field, with a preference for experience in the travel or e-commerce sectors.
- Solid understanding of social media platforms, digital marketing, and influencer dynamics.
- Strong written and verbal communication skills, with the ability to create engaging content.
- Creative thinker with excellent organizational skills and attention to detail.
- Proficient in Microsoft Office Suite and familiar with social media analytics tools.

Pay: ₹30,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time
- Paid time off

Schedule:

- Day shift

Expected Start Date: 05/08/2024

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