Social Media Executive

2 days ago

New Delhi, India InvoIdea Technologies Pvt. Ltd. Full time

Your primary responsibility will be to develop and execute effective social media strategies to enhance brand visibility, engage with the target audience, and drive business growth. You will be responsible for managing and growing social media channels, creating compelling content, and analyzing campaign performance to optimize results.

**Key Responsibilities**:

- Develop and implement social media strategies aligned with the overall marketing objectives.
- Create engaging and relevant content for social media platforms, including written posts, images, videos, and infographics.
- Proactively engage with the online community by responding to comments, messages, and reviews.
- Plan, execute, and optimize social media advertising campaigns to reach target audiences and achieve marketing goals. Utilize platforms such as Facebook Ads, Instagram Ads, LinkedIn Ads, and Twitter Ads to drive website traffic, generate leads, and increase conversions.
- Identify and collaborate with influencers and brand advocates to amplify brand messaging and reach a wider audience. Develop relationships with key industry influencers, manage influencer partnerships, and track the impact of influencer campaigns.

**Qualifications and Skills**:

- Proven experience in social media management, preferably in a similar role.
- Strong understanding of social media platforms, their features, and best practices.
- Excellent written and verbal communication skills.
- Creative thinking and the ability to generate engaging content.
- Familiarity with social media advertising platforms and campaign management.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams.

**Salary**: ₹150,000.00 - ₹250,000.00 per year

**Benefits**:

- Leave encashment
- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

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