Full Stack Creative Designer

2 days ago

Gurugram Haryana, India One Impression Full time

Role Overview

We’re looking for a versatile designer who can deliver high‑quality work across digital and offline media and is curious about how AI and new tools can make creativity sharper, faster, and smarter. You blend strong craft with an experimental mindset, turning briefs into on‑brand, trend‑aware visuals that move the needle.

**Responsibilities**:

- Translate marketing and product **briefs** into clear visual concepts, moodboards, and polished deliverables.
- Explore, prototype, and operationalize **AI‑assisted workflows** (e.g., ideation, layout variations, image/video enhancement, content scaling).
- Build and maintain **design systems** and brand libraries in Figma/Adobe; ensure consistency across touchpoints.
- Manage multiple projects with **agility**, hitting deadlines without compromising craft.
- Partner cross‑functionally with Marketing, Product, and Growth to ship assets that serve business goals.
- Keep a pulse on **design, culture, and digital media trends** and proactively feed ideas into the roadmap.

**Must Have Skills**:

- Proficiency in **Adobe Creative Suite** (Photoshop, Illustrator, InDesign) and **Figma**. Motion graphics skills (After Effects/Premiere) are a plus.
- ** Strong fundamentals**: typography, layout, color, composition, and brand design.
- Demonstrated **trend awareness** with the ability to adapt styles for different audiences and channels.
- ** Growth mindset** with a willingness to learn and adopt **AI‑led tools** and new workflows.
- Excellent attention to detail, file hygiene, and versioning; comfort with fast feedback cycles.
- 3-6 years of experience in a studio, agency, or in‑house creative team (flexible for exceptional portfolios).
- Bachelor’s degree in Design/Communication/Visual Arts or equivalent practical experience.

**Attitude & Culture Fit**:

- Learner-first; curious about what’s next.
- Collaborative, solution-oriented, and positive.
- Comfortable balancing creativity with business outcomes.

**Bonus Points**:

- Experience with **motion/animation**, short‑form video, or 3D/illustration.
- Familiarity with **AI tools** (Midjourney, Firefly, Runway, ChatGPT, Stable Diffusion, ElevenLabs, etc.).
- Basic knowledge of **no‑code/low‑code** tools (Webflow, Framer) or simple front‑end handoff.
- Understanding of **performance creatives** and how to iterate toward metrics (CPC/CVR/ROAS).

**Success Metrics**:

- On‑time delivery rate and stakeholder satisfaction (CSAT/feedback scores).
- Improved **brand consistency** across channels (measured via audits/checklists).
- Creation of reusable **templates/systems** that reduce turnaround time.
- Experimentation velocity: number of **AI‑assisted tests** run and incorporated into the workflow.
- Performance lift attributable to creative (engagement rates, CTR, watch‑through, saves/shares).

**Tools you'll use**:

- ** Design**: Adobe CC, Figma
- ** Motion/Video (nice‑to‑have)**: After Effects, Premiere, CapCut
- ** AI & Automation**: Midjourney/Firefly/Stable Diffusion, Runway, ChatGPT, Photoshop Generative Fill, automation via Zapier/Make (nice‑to‑have)
- ** Collaboration**: Notion/Confluence, Asana/Jira, Slack, G‑Suite

**Portfolio Requirements**:

- Please share a portfolio highlighting:

- Brand systems or campaigns showing **concept to execution**.
- Any examples of **AI‑assisted workflows** or before/after iterations.

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