Media Buyer

6 days ago

Chandigarh, India Reckless Labs Full time

**Responsibilities**:

- Develop, implement, and optimize effective paid media strategies across search engines and social media platforms.
- Conduct thorough keyword research and audience analysis to inform campaign targeting and messaging.
- Create compelling ad copy, creative assets, and landing page recommendations to maximize campaign performance.
- Monitor and manage campaign budgets, adjusting bids and allocations as necessary to meet KPIs.
- Regularly analyze and report on campaign performance, providing actionable insights and recommendations for improvement.
- Stay up-to-date with industry trends, platform updates, and best practices to ensure our campaigns remain innovative and competitive.
- Collaborate with cross-functional teams including design, content, and analytics to ensure cohesive and impactful campaigns.
- Test and iterate on various ad formats, targeting options, and audience segments to optimize conversion rates.

**Qualifications**:

- Proven experience as a Media Buyer with a strong focus on Search and Social media advertising.
- Atleast 2 years of experience in media buying
- Proficiency in platforms such as Google Ads, Facebook Business Manager, Apple Search ads and other relevant ad platforms.
- Demonstrated ability to develop and execute successful paid media strategies that drive measurable results.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Creative mindset with an eye for crafting compelling ad copy and visuals.
- Excellent communication and collaboration skills to work effectively within a team.
- Detail-oriented and well-organized, capable of managing multiple campaigns simultaneously.

**Salary**: From ₹35,000.00 per month

Schedule:

- Day shift

**Speak with the employer**
+91 +919041122247

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