Salesforce Marketing Cloud Architect

We are currently seeking a Salesforce Marketing Cloud Architect to join our team in Hyderabad, Telangana, India.

**Once You Are Here, You Will**:
**Solution Architecture & Design**:

- Develop and deliver end-to-end technical solutions using Salesforce Marketing Cloud, ensuring alignment with business objectives.
- Design robust architecture solutions that integrate Marketing Cloud with other Salesforce products and external systems.
- Create detailed technical documentation, including system design, integration blueprints, and deployment strategies.

**Project Leadership & Collaboration**:

- Collaborate with cross-functional teams including marketing, IT, business analysts, and developers to gather requirements and translate them into technical designs.
- Act as the technical lead on projects, providing mentorship and guidance to development teams.
- Ensure adherence to best practices and industry standards throughout the project lifecycle.

**Implementation & Optimization**:

- Drive continuous improvements by optimizing marketing automation workflows, segmentation strategies, and data integrations.
- Monitor system performance and recommend enhancements to ensure scalability and efficiency.

**Integration & Data Management**:

- Develop integration strategies between Salesforce Marketing Cloud and external systems using APIs (REST/SOAP) and middleware solutions.
- Work closely with data teams to ensure data accuracy, segmentation, and synchronization across platforms.
- Support the implementation of data governance and security best practices.

**Stakeholder Engagement & Strategy**:

- Engage with key stakeholders to understand business needs and provide strategic recommendations on leveraging Salesforce Marketing Cloud.
- Present technical solutions to non-technical audiences and senior management.
- Keep up-to-date with emerging trends and Salesforce releases, ensuring the organization remains competitive in digital marketing strategies.
- Involve in Pre-sales and RFP process if necessary.

**Required Qualifications**:
**Education & Experience**:

- Bachelor's or Master's degree in Computer Science, Information Technology, Marketing, or a related field.
- 9+ years of experience in digital marketing technology or enterprise IT, with a focus on Salesforce Marketing Cloud.
- Proven track record of architecting and delivering large-scale Salesforce Marketing Cloud projects.

**Technical Proficiency**:

- Proficiency in integration technologies and experience working with REST/SOAP APIs.
- Hands-on experience with data management, segmentation, and analytics.
- Familiarity with scripting languages (e.g., AMPscript, SQL) used within the Marketing Cloud environment.

**Certifications**:

- Additional accreditations are a plus.

**Soft Skills**:

- Excellent communication and presentation skills, with the ability to articulate complex technical concepts to diverse audiences.
- Strong problem-solving skills and a strategic mindset.
- Proven ability to work both independently and collaboratively in a fast-paced, agile environment.

**Preferred Experience**:

- Proficiency in AMPscript, HTML/CSS, SQL, and JavaScript.
- Experience on providing best recommendations to clients.
- Good at providing solutions, architectural frameworks and team collaboration.
- Experience with API integrations (REST/SOAP) and data management.
- Experience on Marketing Cloud Connect
- Familiarity with Salesforce ecosystem products like Service Cloud, Sales Cloud, or Data Cloud.

**Ideal Mindset**:

- Problem Solver. You are creative but also practical in finding solutions to problems that may arise in the project to avoid potential escalations.
- Analytical. You like to dissect complex processes and can help forge a path based on your findings.

Self-driven. A motivated individual who can efficiently influence delivery in a complex, matrixed organization

Salesforce

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