Social Media Freelancer

2 weeks ago

Mumbai Maharashtra, India Oxford International Education Group Full time

**Responsibilities**:
**Content Creation**:

- Develop, design, and curate engaging content (text, images, videos) tailored to our brand and audience.
- Create a content calendar to ensure consistent posting and strategic content distribution.

**Social Media Management**:

- Manage and maintain our social media profiles of our Facebook and Instagram accounts.
- Schedule and publish posts using social media management tools.

**Community Engagement**:

- Monitor, respond to, and engage with followers’ comments, messages, and inquiries promptly.
- Foster and grow an active community through interactive content and engagement strategies.

**Analytics and Reporting**:

- Track and analyse key metrics and performance indicators (e.g., engagement rates, follower growth).
- Generate and present regular reports with insights and recommendations for improvement.

**Strategy Development**:

- Develop and implement effective social media strategies to increase brand awareness, engagement, and conversion.
- Stay updated with the latest social media trends, tools, and best practices to continuously improve our strategy.

**Collaborations and Partnerships**:

- Identify and engage with potential influencers and brand advocates for collaborations.
- Manage and execute influencer marketing campaigns.

**Requirements**:

- Proven experience as a Social Media Manager or similar role.
- Excellent knowledge of social media platforms, trends, and best practices.
- Proficient in content creation tools (e.g., Adobe Creative Suite, Canva).
- Strong understanding of SEO, web traffic metrics, and social media KPIs.
- Exceptional writing, editing, and communication skills.
- Creative mindset with the ability to think outside the box.
- Strong organizational skills and ability to manage multiple tasks simultaneously.
- Flexibility to adapt to changing priorities and feedback.
- Ability to work independently and meet deadlines.

**Preferred Qualifications**:

- Knowledge of online marketing and good understanding of major marketing channels.
- Familiarity with social media management and analytics tools.
- Background in graphic design or video editing.

Pay: ₹10,000.00 - ₹15,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 1 year (required)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

Application Deadline: 13/10/2024

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