Marketing Executive
6 days ago
**Job Summary**
**Key Responsibilities**:
**Marketing Strategy and Campaigns**:
- Develop and execute marketing strategies tailored to the education sector, including digital and offline campaigns.
- Collaborate with internal teams to create promotional materials, brochures, and digital content.
**Digital Marketing**:
- Plan and optimize online marketing campaigns to drive traffic and engagement.
- Analyze metrics and prepare reports on campaign performance and ROI.
**Event Management**:
- Organize and coordinate events such as open days, seminars, webinars, and school fairs.
- Represent the institution at external events and networking opportunities.
**Market Research**:
- Conduct research to identify market trends, competitor activities, and customer needs.
- Provide insights and recommendations to refine marketing strategies.
**Lead Generation and Conversion**:
- Develop lead-generation campaigns to attract potential students.
- Work closely with the admissions team to convert leads into enrollments.
**Collaboration and Communication**:
- Maintain strong communication with academic and administrative departments.
- Build partnerships with schools, universities, and other educational organizations.
**Qualifications and Skills**:*
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum 4 years of experience in marketing, preferably in the education sector.
- Proficiency in digital marketing tools, CRM platforms, and analytics software (e.g., Google Analytics, HubSpot).
- Graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus.
**Key Competencies**:*
- Strong communication and interpersonal skills.
- Creativity and ability to develop engaging marketing content.
- Analytical mindset with attention to detail.
- Ability to work independently and as part of a team.
**Why Join Us?**
- Opportunity to work in a vibrant and growing education institution.
- Competitive salary and benefits.
- Professional development and growth opportunities.
Pay: ₹25,000.00 - ₹50,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
Ability to commute/relocate:
- Swami Vivekananda Nagar, Kota, Rajasthan: Reliably commute or planning to relocate before starting work (required)
**Education**:
- Bachelor's (required)
**Experience**:
- Marketing Executive in Education: 3 years (required)
- Sales & Marketing: 5 years (required)
**Language**:
- English (required)
Work Location: In person
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