PPC Expert

3 days ago

Gurugram Haryana, India my tvs Full time

**Responsibilities**:

- Drive revenue and lead generation through performance-focused digital campaigns on **Google AdWords, Amazon Ads, and Facebook (Meta) Ads**.
- Plan, launch, monitor, and optimize PPC campaigns to meet defined KPIs (ROAS, CPL, CTR, etc.).
- Strategically manage budgets across platforms to maximize ROI while maintaining cost efficiency.
- Perform keyword research, audience segmentation, and campaign A/B testing for continuous improvement.
- Track and report campaign performance using platforms’ dashboards and Excel-based reports.
- Collaborate with internal teams for creative development, landing pages, and messaging alignment.
- Explore new growth opportunities within Google Shopping, Amazon Sponsored Products, and Facebook Conversion Ads.
- Stay current with changes in **AdWords, Amazon Ads, and Facebook Ads** algorithms, policies, and trends.

**Must-Have Skills**:

- Proven hands-on experience running and managing **Google AdWords**, **Amazon Sponsored Ads**, and **Facebook (Meta) Ads**.
- Strong command over ad creation, bidding strategies, negative keyword planning, and campaign structure optimization.
- Up-to-date with the latest **ad platform best practices, updates, and ad policy guidelines**.

**Experience**:

- **Minimum 3 years** of experience in digital marketing, with a specific focus on **PPC campaign management across Google AdWords, Amazon Ads, and Facebook Ads**.

Pay: ₹30,000.00 - ₹45,000.00 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

Work Location: In person

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