Social Media Strategist

5 days ago

Thane, India Impulse Digital Full time

Job Description: Social Media Strategist

Core Mission:
We are seeking a passionate and data-driven Social Media Strategist to create, execute, and optimize social media strategies that drive engagement, enhance visibility, and deliver measurable results. This role involves working closely with clients and internal teams to craft campaigns that align with brand goals and resonate with audiences across multiple platforms.

**Responsibilities**:

- Create and implement social media strategies with defined KPIs.
- Develop monthly content calendars and occasion-specific campaigns.
- Analyze platform performance, optimize strategies, and recommend improvements.
- Collaborate with performance marketing teams to enhance campaign outcomes.
- Create and present monthly performance reports with insights on engagement and ROI.
- Stay updated on trends and integrate them into strategies and content.
- Oversee creation of high-quality platform-specific content.
- Lead audience segmentation and engagement strategies to grow key cohorts.

Qualifications & Requirements:

- Up to 2 year of experience in a digital agency, preferably in social media marketing.
- Proven expertise in managing major platforms (Instagram, Facebook, YouTube, Twitter).
- Strong data analysis skills and experience with social media analytics tools.
- Excellent communication, presentation, and client-facing skills.
- Ability to anticipate and act on emerging cultural and social trends.

**Skills**:

- Social Media Strategy & Optimization
- Data Analysis & Audience Engagement
- Content Creation & Campaign Planning
- Trend Analysis & Platform Expertise
- Strong Communication & Client Collaboration

If you’re passionate about social media and delivering data-driven results, we’d love to hear from you

Pay: Up to ₹450,000.00 per year

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Fixed shift
- Monday to Friday

Ability to commute/relocate:

- Thane, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- What is your current CTC (LPA)?
- What is your expected CTC (LPA)?
- How soon can you join us? Please share a date.
- How many years of Agency experience do you have?
- How do you think you fit well for the position you have applied for?

Work Location: In person

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