Chief Marketing Officer
6 days ago
Develop, articulate and execute the overall marketing strategy aligned with the company's business objectives.
- Drive brand positioning, differentiation and brand equity to enhance market share and brand awareness.
- Oversee the creation of captivating marketing collaterals, including, facebook, youtube and others advertisements, press releases and digital content etc.
- Optimize multi-channel marketing efforts to reach target audiences effectively.
- Monitor and analyze market trends, consumer insights, data analytics and competitor activities to identify growth opportunities and maintain a competitive edge.
- Curate pricing strategies that maximize profitability while remaining competitive in the marketplace.
- Lead strategic partnerships and collaborations with external agencies, vendors and influencers to amplify brand reach and awareness.
- Stay well-informed with the industry’s advancements and the emerging marketing technologies.
**Required skills and qualifications**
- A bachelor's degree in business administration, marketing or an equivalent field.
- 8-12 years of experience as a marketing officer or an equivalent senior marketing leadership role, preferably in the Indian market.
- Proven track record of developing, managing and executing wide-ranging marketing campaigns.
- Deep understanding of the Indian consumer landscape, market dynamics and cultural nuances.
- Proficiency in public relations, business development strategies, customer experience enrichment, analytics and data-led marketing.
- Excellent leadership and team management skills, with the ability to inspire, mentor and develop marketing professionals.
- Exceptional communication and interpersonal skills to collaborate with cross-functional teams, senior executives and Directors.
- Strong analytical and problem-solving abilities, with the capacity to leverage data and insights for informed decision-making.
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
**Experience**:
- 15years: 10 years (preferred)
Work Location: In person
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