Digital Marketing Executive

15 hours ago

Trichur, India atopia technologies Full time

A Digital Marketing Executive plays a very crucial and specific role as a part of the Digital Marketing & Analytics team. The job description of a Digital Marketing Executive includes:

- Attaining certain and specific goals in generating leads, lead qualification, marketing communication, building brand image and conversion of the leads
- Using Digital Marketing strategies for marketing a product, whether digital or not. This includes online adverts, viral YouTube videos or any online marketing campaign
- Monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance.

Some of these responsibilities are mentioned below:

- Planning and execution of marketing projects and campaigns. Ideation and creation of collaterals, distributing them in various media and social platforms and measuring its impact and effectiveness
- Performing activities relating to Search Engine Optimization on a continuous basis
- Creating and executing SMS and E-mail based marketing campaigns
- Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets, etc
- Reviewing and actively managing website and other online assets and sources
- Promoting employer’s products and/or services in the digital space
- Using and researching the internet and new media to reach new customers, generate leads and retain existing customers
- Analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.

**Salary**: ₹12,000.00 - ₹30,000.00 per month

**Benefits**:

- Life insurance
- Paid sick time
- Work from home

Schedule:

- Day shift

Supplemental pay types:

- Overtime pay
- Performance bonus

Ability to commute/relocate:

- Thrissur, Kerala: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

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