Pay Per Click Executive

6 days ago

Noida, India BlackBoard Education And Research Foundation Full time

**Job description**

**Responsibilities**:

- Plan, optimise, implement and manage paid search campaigns across all paid platforms such as Google Ads on Search Ads, Display Ads, Discovery Ads, and Remarketing Ads.
- Ensure PPC campaigns are up and optimised according to brief and best practice guidelines.
- Develop near and long-time paid search strategies and campaigns for multiple websites.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics;
- Work with the content team to ensure website pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion
- Perform keyword research and manage all bid management for all campaigns
- Keep up to date with the latest industry trends
- Analyse activity and performance of all paid search campaigns and report findings back to the reporting manager.
- Worked on Facebook Ads Manager on conversion campaigns, lead generation campaigns, and remarketing ads.
- Good knowledge of Facebook Pixel.
**Requirements**:

- Bachelors in Marketing or supporting fields.
- Proven track record in driving successful PPC and paid search campaigns.
- Strong working knowledge of Google Adwords and all paid search platforms
- Google Adwords certification (would have an added advantage)
- Strong attention to detail
- Passion for PPC and digital marketing in general
- Effective communication and reporting skills
- Strong track record in managing medium to large-sized budgets
- Strong numerical and analytical skills
- Good working knowledge of Google Analytics
- Effective account management skills
- Handled Lead Generation and Call Based Campaigns preferable
Experience
- minimum 2 years

Pay: ₹300,000.00 - ₹600,000.00 per year

Schedule:

- Morning shift

Ability to commute/relocate:

- Noida, Noida - 201301, Uttar Pradesh: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Are you comfortable with sector 2 Noida location, Monday to Saturday, 10 AM to 6 PM, full time work from office?

**Experience**:

- total work: 2 years (preferred)
- Google and facebook ads: 2 years (preferred)

**Speak with the employer**

+91-XXXXXXXXXX

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