Market Research Executive

1 week ago

Chennai, India Freshworks Full time

Company Description

At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion or ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and business.

Freshworks makes it fast and easy for businesses to delight their customers and employees. More than 50,000 companies use Freshworks SaaS to enable a better customer experience (CX, CRM) and employee experience (ITSM, HRSM). Headquartered in San Mateo, California, Freshworks has a dedicated global team operating from 13 locations to serve our customers throughout the world.

Freshworks has received numerous accolades ranking #16 on the prestigious Forbes Cloud 100 and #22 on the Battery Ventures/Glassdoor Best Places to Work lists.

**Job Description**:
**Overview**:
We are looking for a young-minded energetic person for the role of Market Research Executive to become part of a rocket ship to assist sales teams in finding the right opportunity with a qualitative approach. This job role is based out of the Chennai office.

**Responsibilities**:

- Conducting an effective market and industry analysis to identify companies.
- Research the internet and extract company, Market-related information.
- Devise and design qualitative and quantitative custom market research projects.
- Market research and database creation from a list of target geo/industries.
- Selecting appropriate target persona for lead generation campaigns.
- Constant communication with the team and cross-functional teams.
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation.
- To undertake business to business research, analyze industry trends and data, and generate reports, briefings, presentations and other content

**Qualifications**:
**Requirements**:

- 1-3 years of work experience
- Ability to interpret large amounts of data and to multi-task.
- Experience in working with any CRM tool.
- Proficient in Microsoft Office packages including Excel, PowerPoint, and Word.
- Working knowledge of tools like ZoomInfo, Sales Navigator, etc.
- Excellent oral and written communication and presentation skills.
- Previous experience in Market Research and Database generation is an added advantage.

Additional Information

At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.

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