Marketing Executive
2 weeks ago
Job Title: Marketing Executive
Location: Malappuram (Base Office) with Travel Across Assigned Territories
**Job Type**: Full-Time | Field-Based with Daily Office Reporting
Experience: 1-2 Years (Freshers with Excellent Communication Skills May Apply)
Reports To: Marketing Manager
About the Role
We are seeking a dynamic and proactive Marketing Executive to join our growing team in Malappuram. This field-based role is crucial in driving our brand presence, generating leads, and supporting our business development strategies through targeted outreach and marketing campaigns.
Key Responsibilities
- Report to the base office daily for task briefings, route planning, and campaign updates.
- Execute on-ground marketing campaigns including promotions, brochure distribution, and customer engagement.
- Generate qualified leads aligned with company marketing and sales goals.
- Collect market intelligence and identify new opportunities and potential client segments.
- Maintain accurate daily activity reports and submit end-of-day summaries.
- Support the sales team in lead conversion and pipeline tracking.
- Represent the company professionally during all external interactions.
- Ensure all activities comply with brand standards and regulatory guidelines.
Required Skills & Competencies
Communication:
- Strong interpersonal and verbal communication skills.
- Ability to interact effectively with diverse clients.
Technical & Operational:
- Basic knowledge of data entry and CRM tools.
- Familiarity with local areas and demographics.
Behavioral:
- Self-motivated and target-driven.
- Adaptable, problem-solving mindset with time management skills.
- Able to work independently in the field.
Performance Indicators
- Quality and volume of leads generated.
- Accuracy and timeliness of reporting.
- Compliance with company policies and branding.
- Initiative and teamwork demonstrated in field activities.
- Feedback from supervisors and internal stakeholders.
Tools & Technology
You will be expected to use the company’s CRM and digital reporting tools to manage field activities and communication.
Growth & Development
We believe in nurturing talent. High-performing Marketing Executives will have opportunities for promotion to senior roles and participation in training programs aimed at career advancement.
Work Schedule & Travel
- Field-based role with mandatory office reporting each morning.
- Standard working hours apply; however, flexibility is expected during campaigns.
- Frequent local travel and occasional outstation assignments may be required.
Professional Conduct
- Maintain professional attire and demeanor at all times.
- Must adhere to the company’s code of conduct, including confidentiality and non-solicitation clauses.
**Qualifications**:
- Bachelor's degree in Marketing, Business Administration, or a related field preferred.
- 1-2 years of experience in field marketing or sales (Freshers with strong communication skills are welcome).
- Proficiency in local language(s) is advantageous.
Compensation & Benefits
- Competitive salary with performance-based incentives.
- Travel allowances and approved expense reimbursements.
- Training and development opportunities.
- Clear pathway for career progression.
If you're energetic, goal-oriented, and passionate about marketing in a dynamic field environment, we invite you to join our team and grow with us.
Pay: ₹20,000.00 - ₹25,000.00 per month
**Language**:
- English (preferred)
Work Location: In person
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