Ctl L2

1 week ago


Akurdi Pune Maharashtra, India Bajaj Auto Full time

**Experience**: 10 - 20 Years

**Location**: Akurdi (CTL)Maharashtra

**Nature of Job**: Sales & Marketing

**Job role**: Marketing

**Job Description - Digital Marketing (Divisional Manager)**

**Level: L2**

**Key responsibilities**:

- Build, plan and implement the overall digital marketing strategy
- in conjunction with the annual and quarterly focus for the over all marketing and product plan
- Attract and engage core team members to build capability in the team
- Stay up to date with the latest technology and best practices
- Manage and oversee different digital marketing channels - allocation of monies to mediums and formats basis marketing objectives.
- Prepare and manage digital marketing budget
- Measure ROI and KPIs
- Oversee all the company's social media accounts
- Measure and manage online content strategy
- in conjunction with the content offered to the customer through the path to purchase.
- Track SEO and Google Analytics data an make complex analysis
- Track the response rates and the customer funnel - in conjunction with tele-sales and dealer feedback - to refine and evolve the creatives, audiences and mediums.
- Anticipate sales performance trends. Research competition, investigate benchmarks and provide suggestions for improvement

**Key Stakeholders**:

- Internal : Technology, Marketing, Sales, Operations, Finance, Legal, Compliance
- External : Partner agencies

**We imagine you to be**:

- Able to multitask and meet targets while maintaining attention to detail
- Having Strong communication skills with comfort in speaking with business stakeholders
- A Strong problem solver with ability to manage and lead the team to push the solution and progress
- Having passion to take up exciting challenges, create impact & achieve results.
- Able to seamlessly create a narrative with data and story-telling
- Having an Eye for what a great user experience looks like
- A Strong work ethic, hardworking, willing to put in extra hours to meet deadlines
- Able to operate effectively in highly ambiguous settings and timeline pressure situations

**Qualification**:

- MBA from Premium business school.


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