Marketing Executive

1 week ago

Lamdapura Vadodara Gujarat, India Solid and Automation Technologies Full time

Job Description - Marketing Engineer (Engineering/Manufacturing - Solids & Automation Technologies)

**Job Title**: Marketing Engineer

**Department**: Sales & Marketing
**Reporting To**: Marketing Manager / Business Head
**Location**: at company office, may include travelling sometimes

**Job Purpose**:
To identify and develop new business opportunities, promote the company’s products and solutions in solids handling and automation technologies, and support technical and commercial marketing efforts to achieve sales targets.

**Key Responsibilities:1. Business Development**
- Identify potential customers and markets in industries such as food, pharma, chemicals, cement, and minerals.
- Maintain and expand client database through continuous market exploration.
- May be required to visit customer sites to understand requirements and promote suitable solutions.

**2. Product & Solution Promotion**
- Prepare documentation and presentation involving equipment like screw conveyors, feeders, mixers, bin activators, diverter valves, etc.
- Promote automation offerings: control panels, pneumatic systems, PLC-based handling.
- Participate in trade fairs, technical seminars, and customer demos.
- Prepare marketing content: brochures, presentations, case studies, maintain websit

**4. Market Intelligence**
- Gather and report market trends, competitor activity, and pricing insights.
- Provide feedback on product performance and customer preferences.
- Suggest new product ideas or feature enhancements based on client feedback.

**5. Reporting & CRM**
- Maintain inquiry and order status records in CRM or Excel-based trackers.
- Prepare and submit weekly and monthly sales/marketing reports.
- Track conversion rates, lead times, and customer satisfaction metrics.

**Key Skills & Competencies**:

- Strong communication and presentation preparation skills
- Graphic designing, Canva, MS-PPT, Video editing software, Corel-draw etc.
- Technical understanding of bulk solids handling and automation equipment.
- General Sales acumen and negotiation skills.
- Willingness to travel ocassionally for customer visits and exhibitions.
- Proficiency in MS Office, CRM tools, and basic drawing review (preferred).

**Qualifications & Experience**:

- **Education**: Graphic designing with technical inclination or BE / Btech with knowledge of graphical designing knowledge
- **Experience**: 2-5 years in technical marketing or sales in the engineering or process industry.

**Working Conditions**:

- Field and office-based work.
- travel to customer sites, industrial areas, and events.
- Close coordination with internal teams (design, sales, production, projects).

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Provident Fund

**Language**:

- English (preferred)

Work Location: In person

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