Web Application

2 weeks ago

Madurai, India AAPGS PRIVATE LIMITED Full time

Job Title: Marketing Specialist - Web Application & Mobile-Based Services

Experience Range : 1 - 2 years

Job Summary:
**Responsibilities**:

- Conduct market research to identify target audience, market trends, and competitive landscape.
- Collaborate with cross-functional teams to design and launch effective campaigns that drive customer acquisition and retention.
- Analyze marketing data and metrics to measure campaign performance, identify opportunities, and optimize marketing initiatives.
- Stay up-to-date with industry trends and emerging technologies to ensure our marketing efforts are innovative and effective.
- Build and maintain strong relationships with key stakeholders, partners, and influencers in the industry.
- Monitor and report on competitors' marketing activities and propose strategies to stay ahead in the market.

**Requirements**:

- Bachelor's degree in Marketing, Business, or a related field.
- Strong knowledge of marketing principles, tactics, and best practices.
- Proficiency in using digital marketing tools and platforms, including SEO, SEM, social media management, and marketing automation.
- Excellent written and verbal communication skills with the ability to create compelling content.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinking and problem-solving skills to develop innovative marketing campaigns.
- Strong organizational and project management abilities to handle multiple tasks and deadlines.
- A self-starter with a proactive attitude and the ability to work independently and collaboratively.

PREFERABLY CANDIDATES FROM NATIVE MADURAI

**Salary**: ₹9,525.51 - ₹30,905.93 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Madurai, Tamil Nadu: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

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