
Copywriter
2 weeks ago
**Position: Senior Copywriter / Copywriter**
**Responsibilities**:
**Management & Organization**:
Take brief from account managers for various clients - of content requirement, research, ideate and provide details to Creative teams.
Proactively reviewing content and recommend usability improvements (content clarity, brevity, calls to action & streamlined online navigation).
Working with the web team to address challenges in displaying and integrating content within the website look and feel.
Collaborate with other Digital Group colleagues to develop merchandising copy to drive traffic to various micro sites, landing pages, Brochures etc. (from paid search, affiliate marketing, etc.)
Establish collaborative relationships with account management and design teams.
Enforce and follow established style guides to ensure high editorial standards.
Must have written scripts for AV’s and explainer videos etc
Understand interactive writing, online constraints, and effective communication for the web
Participate in client campaign ideation meetings and pitch campaign and creative ideas that are ROI driven
**Functional Area**:
Advertising agency, Marketing, Digital Advertising
**Keyskills**:
**Experience**:
2 - 6 years in the advertising / digital marketing agencies as Copy writer
**Salary**: ₹25,000.00 - ₹60,000.00 per year
**Benefits**:
- Food allowance
- Health insurance
Schedule:
- Day shift
- Flexible shift
- Morning shift
Supplemental Pay:
- Yearly bonus
Ability to commute/relocate:
- HSR Layout, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 1 year (preferred)
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