Content Writer

2 days ago

T Nagar Chennai Tamil Nadu, India Maxyfi Full time

**Position Overview**:
We are seeking a talented Content Writer to join our ‘Marketing Department’ to contribute to our growing success. As a Content Writer, you will create compelling and engaging content tailored for various platforms on behalf of our business.

This role is an exciting opportunity for a creative and detail-oriented individual with knowledge in digital content marketing, who has the ability to write engaging, SEO-optimized content, that is consistent with our brand.

**Responsibilities**:

- **Content Creation**:

- Collaborate with cross-functional teams to understand marketing objectives and create content that aligns with overall strategies.
- **SEO Optimization**:

- Conduct keyword research and implement SEO best practices to ensure content is discoverable and ranks well on search engines.
- Stay updated on SEO trends and algorithms, making proactive adjustments to content as needed.
- **Digital Marketing + Content Integration**:

- Work closely with the digital marketing team to incorporate content into broader marketing campaigns and strategies.
- Collaborate on the development of creative assets that complement content across various digital platforms.
- **Content Strategy**:

- Contribute to the development of a comprehensive content strategy that aligns with the company's marketing goals.
- Analyze content performance metrics and make data-driven recommendations for continuous improvement.
- **Brand Voice and Consistency**:

- Maintain a consistent brand voice across all content to strengthen brand identity.
- Ensure that all content adheres to brand guidelines and reflects the company's values.

**Qualifications**:

- Proven experience as a Content Writer with a portfolio showcasing a range of digital marketing content.
- Strong understanding of SEO principles and experience with keyword research tools.
- Excellent writing and editing skills with a keen eye for detail and grammar.
- Ability to adapt writing style to different audiences and platforms.
- Experience with content management systems (CMS) and basic HTML knowledge is a plus.
- Knowledge of analytics tools to measure content performance.
- Ability to meet deadlines and work effectively in a collaborative team environment.
- Strong communication and interpersonal skills.

**Education and Experience**:

- Bachelor's degree in marketing, English, Journalism, or a related field.
- 1+ years of experience in content creation, preferably in a digital marketing environment.

**Salary**: From ₹300,000.00 per year

**Benefits**:

- Health insurance
- Paid sick time

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

**Experience**:

- Content writing: 1 year (required)
- total work: 1 year (required)

Ability to Commute:

- T Nagar, Chennai, Tamil Nadu (required)

Work Location: In person

**Speak with the employer**

+91 9445981918

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