Digital Marketing Coordinator

3 days ago

Kochi Kerala, India Ontoyou Innovations Private Limited Full time

**Job Overview**:
**Key Responsibilities**:

- Monitor, track, and report on the performance of digital marketing campaigns, using analytics tools to measure KPIs such as website traffic, conversions, and ROI.
- Manage and maintain social media accounts, including content scheduling, posting, and community engagement.
- Optimize website content and implement SEO strategies to improve organic search rankings.
- Create engaging content for blogs, newsletters, social media, and other digital channels.
- Coordinate with design, content, and development teams to create assets for digital campaigns.
- Stay up-to-date with the latest trends, tools, and best practices in digital marketing.
- Conduct market research and competitor analysis to support campaign strategy.
- Assist in managing paid advertising campaigns (Google Ads, Facebook Ads, etc.), including budget management and performance tracking.
- Prepare monthly and quarterly performance reports for internal teams and stakeholders.
- Support the overall marketing strategy and contribute ideas to improve digital marketing efforts.

**Skills and Qualifications**:

- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Familiarity with analytics tools (Google Analytics, Facebook Insights, etc.).
- Knowledge of SEO best practices and tools (e.g., SEMrush, Ahrefs, Moz).
- Strong communication and copywriting skills.
- Basic knowledge of HTML and CSS is a plus.
- Ability to manage multiple projects simultaneously and work in a fast-paced environment.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
- Experience with digital advertising platforms like Google Ads, Facebook Ads, etc., is a plus.
- Creative, detail-oriented, and data-driven with a passion for digital marketing.

**Job Types**: Full-time, Permanent, Fresher

Pay: ₹10,000.00 - ₹30,416.14 per month

**Benefits**:

- Health insurance
- Paid sick time
- Paid time off
- Work from home

Schedule:

- Day shift
- Night shift
- Rotational shift

**Experience**:

- total work: 1 year (preferred)

Work Location: In person

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