Search Engine Optimization

2 weeks ago

Ahmedabad, India FENG GROUP Full time

Tasks
- Assist seniors in executing tests, collecting and analyzing data and results;
- Tracking and reporting website analytics and PPC initiatives and campaigns;
- Assist seniors in campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies;
- Optimize copy and landing pages for search engine marketing;
- Collecting primary data for projects;
**Requirements**:

- Bachelor’s degree in information technology, or a similar field from a recognized university;
- Basic understanding of performance marketing, conversion, and online customer acquisition;
- Basic understanding of website analytics tools (e.g, Google Analytics etc)
- Basic understanding of bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite);
- Working knowledge of HTML, CSS, and JavaScript development and constraints;
- Basic knowledge of ranking factors and search engine algorithms;
Interested? Join us Now

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