Copywriter

2 weeks ago

Kochi Kerala, India Techoftheday Full time

**Position Overview**:
**Key Responsibilities**:

- **Content Creation**:

- Develop creative concepts and scripts for video content, promotional materials, and branding campaigns.
- Tailor content to meet the needs of various clients, industries, and target audiences.
- **Research and Ideation**:

- Conduct thorough research on brands, target audiences, and industry trends to craft informed and relevant content.
- Collaborate with the creative and strategy teams to brainstorm ideas and develop impactful messaging.
- Stay up to date with digital marketing trends, language styles, and storytelling techniques.
- **Brand Voice and Tone**:

- Understand and maintain the brand’s voice, ensuring consistency across all platforms and materials.
- Adapt tone and style to fit different clients and industries while maintaining high creative standards.
- **Collaboration and Feedback**:

- Work closely with the creative team to align copy with design and overall campaign objectives.
- Accept and implement feedback from clients and internal teams, refining content as needed.
- **Quality Assurance**:

- Proofread and edit all content to ensure it is free of grammatical errors and aligns with the brand’s messaging.
- Ensure every piece of content meets Techoftheday’s quality benchmarks and resonates with the intended audience.
- **Performance Tracking and Optimization**:

- Monitor the effectiveness of content through analytics and client feedback.
- Use insights to improve copy and optimize campaigns for better engagement and results.

**Key Qualifications**:

- Proven experience as a copywriter, content writer, or in a similar role with **2 years of relevant experience.**:

- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Ability to write in a variety of tones and styles for different platforms and audiences.
- Strong research skills to gather insights and craft authentic, impactful copy.
- Familiarity with SEO principles, digital marketing trends, and social media platforms.
- A portfolio showcasing creative and effective writing across various mediums.

**Why Join Techoftheday?**

At Techoftheday, we believe that words have the power to inspire, connect, and transform brands. As a Copywriter, you’ll work with a talented team, tackle exciting challenges, and bring ideas to life through your craft.

**Location**: Cochin

**Job Types**: Full-time, Permanent

Schedule:

- Day shift

Application Question(s):

- Current CTC ?
- Expected CTC ?
- Notice Period ?

**Experience**:

- total work: 2 years (preferred)

Work Location: In person

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