
Social Media Marketing Expert
4 days ago
**About Us**:
We are a luxury e-commerce brand specializing in premium jewelry and diamond-studded designs, serving customers worldwide. Our focus is on delivering high-end products with a modern, engaging online experience. We are looking for a **Social Media Marketing Expert** who can manage paid advertising campaigns across multiple platforms, track performance, and drive brand collaborations with influencers.
**Key Responsibilities**:
- Plan, create, and optimize ad campaigns across **Google Ads, Meta Ads (Facebook & Instagram), TikTok Ads**, and other relevant platforms.
- Set up and manage **Pixel tracking, conversion tracking, and retargeting campaigns** for accurate performance analysis.
- Develop and execute strategies for **influencer marketing** and **brand collaborations** to increase brand reach.
- Monitor ad performance, prepare regular reports, and recommend improvements to maximize ROI.
- Work closely with the design team to create high-converting ad creatives and promotional materials.
- Research market trends, competitors, and audience behavior to refine marketing strategies.
- Ensure all campaigns align with the **luxury jewelry brand identity** and target audience.
**Requirements**:
- Proven experience managing **Google Ads, Meta Ads, TikTok Ads**, and other paid media platforms.
- Strong understanding of **Pixel tracking, Google Tag Manager, and campaign analytics**.
- Experience in **influencer marketing, outreach, and brand partnerships**.
- Knowledge of SEO and social media algorithms is a plus.
- Strong communication skills for managing collaborations and negotiations.
- Ability to work independently, manage budgets, and meet deadlines.
Pay: ₹12,000.00 - ₹25,000.00 per month
**Benefits**:
- Paid sick time
- Paid time off
- Work from home
**Experience**:
- Google Ad Manager: 2 years (required)
- Facebook Advertising: 2 years (required)
Work Location: In person
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