PPC Executive

2 days ago

Gurugram Haryana, India White Collar Realty Full time

**Title: Performance Marketing Specialist (PPC)**

**Responsibilities**:

- Formulate and execute impactful marketing strategies across a variety of platforms, including Google Ads, Bing, Facebook, LinkedIn, Instagram, Twitter, and YouTube.
- Enhance campaign effectiveness by leveraging native marketing tools like Taboola and Quora.
- Manage large-scale, performance-driven PPC campaigns on enterprise-level platforms.
- Create compelling ad copy, conduct thorough A/B testing, and optimize campaign performance, with a specific emphasis on Dynamic Search Ads, Remarketing, and dynamic remarketing.
- Conduct meticulous data analysis to extract insights, facilitate informed decision-making, and enhance campaign outcomes.
- Supervise audience targeting and keyword selection processes, implementing robust strategies to combat click fraud.
- Stay updated on SEM and PPC trends, integrating innovative strategies into campaigns.

**Key Skills**:

- Proficiency in PPC analysis, management, and optimization.
- Competence in utilizing content management systems like WordPress.
- Familiarity with online analytics tools such as Google Analytics, Web Trends, and Tableau.
- Knowledgeable about various online marketing platforms, including Facebook, AdWords, and Yahoo.
- Strong understanding of digital marketing and SEO principles.
- Advanced proficiency in Microsoft Excel and PowerPoint.
- Exceptional writing skills and content creation abilities.

**Requirements**:

- Minimum bachelor's degree in any field.
, Day shift (6-day workweek).

**Facilities**:

- Complimentary pick-up and drop service from the nearest metro station.

**Experience**:
**Website**:
**Job Types**: Full-time, Permanent

**Salary**: ₹40,000.00 - ₹60,000.00 per month

**Benefits**:

- Leave encashment
- Paid sick time
- Paid time off

Schedule:

- Day shift

Supplemental pay types:

- Performance bonus
- Yearly bonus

Work Location: In person

**Speak with the employer**

+91 7217892774

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