PPC Executive
2 weeks ago
**Key Responsibilities**:
- Manage and optimize Google Ads and Meta Ads campaigns across multiple platforms.
- Conduct keyword research, A/B testing, and bid management to improve campaign performance.
- Create and test ad copy, landing pages, and creatives for various campaigns.
- Monitor, analyze, and report on campaign performance metrics, ensuring optimal ROI.
- Stay up-to-date with industry trends, Google Ads and Meta Ads features, and best practices.
- Work closely with the marketing team to align PPC efforts with overall business goals.
- Perform competitive analysis to identify opportunities for growth.
- Troubleshoot campaign issues and adjust strategies accordingly for improved results.
**Skills and Qualifications**:
- 1-2 years of experience in managing Google Ads and Meta Ads campaigns.
- Strong understanding of PPC strategies, keyword research, and ad targeting.
- Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and other PPC tools.
- Basic understanding of landing page optimization and conversion tracking.
- Strong analytical skills and attention to detail.
- Excellent communication skills and ability to collaborate with a team.
- Ability to prioritize and manage multiple campaigns effectively.
**Preferred**:
Experience in managing paid search and social media ads for diverse industries (specially schools)
Pay: ₹25,000.00 - ₹30,000.00 per month
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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