SEO Executive

5 days ago


DLF PhII Gurugram Haryana, India Cayro shop private limited Full time

Key Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic to our Next.js based e-commerce website.
- Optimize on-page elements, including meta tags, headers, alt texts, and content structure, to align with SEO best practices and Next.js framework capabilities.
- Implement off-page SEO strategies, including link building, guest posting, and influencer outreach, to enhance domain authority and backlink profile.
- Perform keyword research and competitor analysis to identify high-value opportunities for content and product pages.
- Collaborate with developers to ensure proper implementation of SEO-friendly features, such as server-side rendering (SSR) and static site generation (SSG) in Next.js.
- Monitor and analyze website performance using tools like Google Search Console, Google Analytics, Ahrefs, or SEMrush to track KPIs and refine strategies.
- Create and optimize engaging, SEO-friendly content in collaboration with content creators and marketing teams to drive traffic and conversions.
- Stay updated on SEO trends, algorithm updates, and Next.js advancements to maintain a competitive edge in e-commerce search rankings.
- Provide regular reports on SEO performance, including traffic, rankings, and conversion metrics, with actionable insights for improvement.

**Qualifications**:

- Bachelor’s degree in Marketing, Computer Science, or a related field, or equivalent experience.
- 2-3 years of proven experience in SEO, with a focus on technical, on-page, and off-page optimization.
- Hands-on experience optimizing Next.js websites for SEO, including knowledge of SSR, SSG, and dynamic routing.
- Strong understanding of SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or Screaming Frog.
- Proficiency in keyword research, link building, and content optimization techniques.
- Familiarity with HTML, CSS, JavaScript, and their impact on SEO in Next.js environments.
- Excellent analytical skills to interpret data and make data-driven decisions.
- Strong communication skills to collaborate with cross-functional teams, including developers and marketers.
- Ability to work in a fast-paced environment and manage multiple SEO campaigns simultaneously.

Preferred Skills
- Experience with e-commerce platforms like Next.js.
- Knowledge of structured data, schema markup, and Core Web Vitals for enhanced SEO performance.
- Familiarity with content management systems (CMS) and their integration with Next.js.
- Basic understanding of JavaScript frameworks and their SEO implications.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person


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