Marketing Communication Executive

2 days ago

Ahmedabad Gujarat, India TringMe Full time

Marcom executive will be responsible for developing and implementing marketing communication strategy and digital marketing plan of TringMe. He/She will be also responsible for developing and delivering communication message in different format among target audience using various marketing communication tools.

**Requirements**:

- Bachelor or Master degree in marketing or mass communication
- Min 1-3 years of working experience as Marcom in any advertising or PR agency, digital marketing agency, news media, or corporate
- Sound knowledge of latest trend and best practice in digital marketing
- Excellent written, oral communication and presentation skills
- Creative and Proficient in developing design, core message and content for advertising, corporate announcement, newsletters, press releases, blogs and social media
- Proficiency in English & Hindi language
- Experience in using various social media, blogs and other internet marketing tools
- Ability to executive marketing communication plan independently and as a part of team
- Effective time-management skills with ability to meet deadlines
- Passion, personal alignment, and commitment to the mission of TringMe

**Roles and Responsibilities**:

- Developing and implementing marketing communication strategy of TringMe
- Developing and implementing advertising, PR, consumer promotion plan
- Developing and Implementing Digital Marketing and Content marketing plan
- Developing content for internal and external communication initiatives including website, mobile app, marketing materials, newsletters, press releases, announcement, media queries and other communication & PR materials
- Coordinating with designers to develop required creative for advertising, social media and digital marketing campaign
- Lead the delivery of corporate announcements, news releases, expert opinion, newsletters, articles and other communication messages
- Identifying media opportunities in mainlines, tabloids, websites, regional, channels and maximizing media mileage
- Building and maintaining positive relationship with journalist, editors, bloggers, strategic partners, vendors and other key stakeholders
- Checking heath of content and editing periodically
- Managing online reputation and brand image of TringMe
- Conducting analysis of completion and latest trend in marketing communication periodically
- Guiding and assisting other team members for content development and communication
- Assisting Seniors in their need of market insights, data and other information as and when require

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