Digital Marketing Executive

2 weeks ago

Gautam Budh Nagar, India WebCoir IT Solutions Pvt Ltd Full time

Key Roles and Responsibilities:
*1. *Keyword Tracking:*- Regularly monitor the performance of targeted keywords using tools like Google Analytics, SEMrush, or Ahrefs. Identify trends and fluctuations in rankings to refine SEO strategies. Provide actionable insights for optimizing content and improving rankings based on keyword performance.

2. *Canva Posters:*- Design engaging and visually appealing posters for marketing campaigns, social media posts, and promotional events using Canva. Ensure designs align with brand guidelines and target audience preferences. Collaborate with the team to deliver high-quality graphics on time.

3. *Social Media Handles:*- Manage daily operations of social media accounts, including content scheduling, publishing, and engagement. Develop and implement creative strategies to grow followers and enhance brand visibility. Respond promptly to comments, messages, and inquiries to maintain strong community engagement.

4. *Monthly Reports:*- Prepare detailed performance reports for social media campaigns, website analytics, and SEO efforts. Analyze key metrics, such as engagement, reach, traffic, and conversions, to evaluate success. Present insights and recommendations for continuous improvement.

5. *SEO Backlinks:*- Build and maintain high-quality backlinks through ethical and white-hat SEO practices. Research and identify potential link-building opportunities, such as guest posts, collaborations, and directory submissions. Monitor backlinks for quality and relevance, ensuring they contribute positively to domain authority and search rankings.Qualifications:Bachelor's degree in marketing or related field.

Schedule:

- Day shift

Work Location: In person

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