Creative Copywriter
2 weeks ago
**Full-Time**:
**1-3 years**:
**Pune**:
**JOB PURPOSE**:
To craft engaging and creative content for social media platforms across various clients and industries, optimizing content to meet campaign objectives and target audience behavior.
**KEY RESPONSIBILITIES**:
- Write, edit, and publish engaging content for social networks, including Facebook, Twitter, and Instagram.
- Optimize social media posts in terms of language, tone, and messaging based on target audience behavior.
- Develop creative content strategies for digital platforms.
- Demonstrate a clear understanding of campaign objectives and devise strategies to achieve them.
- Ensure the delivery of high-quality content for social media platforms.
- Stay updated on industry-relevant and trending topics, and generate new editorial content for social media posts.
- Collaborate with teams to create and post content/copy on social media platforms.
**REQUIRED QUALIFICATION**:
- Excellent communication and writing skills.
- Strong research abilities to generate insightful and creative content.
- Experience in the advertising and marketing industry.
**PREFERRED SKILLS**:
- Ability to collaborate effectively across teams.
- Capable of working in a fast-paced environment.
**WORK ENVIRONMENT**:
- Dynamic, collaborative digital marketing environment, working on diverse projects with a focus on creating innovative content for social media.
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