Ad Operations Affiliate

22 hours ago


Mumbai Maharashtra, India Aleph Holding Full time

**MediaDonuts** is a leading advertising, media, commerce and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers.

**MediaDonuts**has offices in 11 countries across APAC with headquarters in Singapore and is a wholly owned subsidiary of Aleph Holding.

**Objectives and Responsibilities**
- Create and execute strategy for affiliate programs including recruitment and retention.
- Help develop and manage monthly affiliate budgets across all brands.
- Monitor day-to-day affiliate activities, respond to publisher inquiries, and draft communications and newsletters for various campaigns.
- Work closely with publishers and onshore Affiliate team.
- Execute affiliate promotional strategy and develop campaign ideas.
- Run and analyze reports, give insights, and recommend improvements on affiliate activities and on the overall program.
- Initiate new campaign ideas and placement/exclusives.
- Develop and execute affiliate marketing strategies for international markets.
- Identify, recruit, and manage global affiliate partners.
- Optimize performance metrics and ensure campaigns meet KPIs across regions.
- Build and maintain relationships with affiliates and influencers globally.
- Track and report on affiliate program performance, ensuring scalability.
- Develop and manage the performance marketing budget, ensuring efficient allocation of resources to achieve marketing goals.
- Track and report on budget spend and campaign performance.
- Campaign Optimization & Reporting: Hands-on experience in campaign implementation, optimization, and providing detailed performance reports.
- Expertise in analyzing trends, adjusting bids, budgets, pacing, and targeting to ensure optimal results for clients.
- Publisher Management & Billing: Addressed billing and invoicing queries from publishers, and provided consistent, high-quality service to clients, particularly in verticals such as BFSI, Education, Automobile, Gaming, E-Commerce, Travel, FMCG etc.

**Required Qualifications and Skills**
- Affiliate marketing, Mobile app performance, HTML, web lead, Google Analytics
- 2 - 3 years of experience in Affiliate marketing
- Knowledge of affiliate networks
- Experience with Mobile app performance or Google
- Analytics, a plus



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