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Ecommerce Content Specalist

2 weeks ago

Mohali Punjab, India Biorev Technology Full time

**Key Responsibilities**:

- **Content Creation & Management**:

- Collaborate with the design team to ensure content is visually appealing and optimized for conversion.
- Regularly update and optimize existing content for improved performance and SEO.
- **Ecommerce Product Content**:

- Create detailed and informative product descriptions that highlight features, benefits, and uses, ensuring content is aligned with SEO best practices.
- Work with product teams to gather necessary information, images, and videos to create rich, high-quality product listings.
- **Brand Messaging & Voice**:

- Ensure all content aligns with Zouma’s brand voice and tone, creating a cohesive and engaging customer experience.
- Be a brand advocate, keeping the content fresh and engaging to reflect the latest trends, product updates, and customer interests.
- **SEO & Performance Optimization**:

- Conduct keyword research and use SEO best practices to optimize all content across product listings, blogs, and other marketing channels.
- Analyze content performance through analytics tools and A/B testing, and adjust strategies to improve results.
- **Social Media & Campaigns**:

- Collaborate with the marketing team to create and implement content for social media platforms and paid ad campaigns.
- Write creative copy for campaigns that will help drive traffic, increase engagement, and promote special offers.
- **Collaboration & Coordination**:

- Work with cross-functional teams to understand product launches, promotions, and campaigns to ensure content is timely, relevant, and impactful.
- Assist in developing content calendars and maintaining deadlines.

**Qualifications**:

- **Experience**:

- 2+ years of experience in content creation, copywriting, or digital marketing, preferably within ecommerce.
- Proven experience in writing and optimizing content for ecommerce platforms (e.g., Shopify, Magento, WooCommerce).
- **Skills**:

- Strong writing, editing, and proofreading skills with attention to detail.
- Familiarity with content management systems (CMS) and tools like Google Analytics, SEMrush, or similar platforms.
- Basic graphic design skills using tools like Canva or Adobe Creative Suite is a plus.
- Strong knowledge of social media platforms and trends.
- **Personal Attributes**:

- Creative thinker with the ability to translate complex information into clear, engaging content.
- Highly organized, with excellent time management skills.
- Collaborative and proactive, with the ability to work in a team-oriented environment.
- **Education**:

- Bachelor’s degree in Marketing, Communications, Journalism, or related field, or equivalent practical experience.

**What We Offer**:

- Competitive salary and benefits package
- Opportunities for growth and career advancement
- Dynamic, fast-paced, and collaborative work environment
- Access to learning and development resources
- Employee discounts on products and services

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- UK shift

Work Location: In person