SEO Executive

2 days ago

Kolkata West Bengal, India Pixel Consultancy (A unit of Pixellent Solutions Private Limited) Full time

**Job description**

**Responsibilities**:
Keyword Research:

- Conduct thorough keyword research to identify relevant and high-performing

keywords for content optimization and ranking improvement.
- Optimize website content, meta tags, and other on-page elements to enhance

search engine visibility and user experience.
- Conduct regular website audits to identify and address technical SEO issues, such

as crawl errors, broken links, and site speed optimization.
- Develop and implement content strategies that align with SEO goals, ensuring

high-quality, keyword-rich content creation and optimization.
- Plan and execute effective link-building strategies to improve domain authority

and increase the website's backlink profile.
- Stay informed about industry trends and conduct competitor analysis to identify

opportunities for improvement and innovation.
- Utilize SEO tools and analytics to track, analyze, and report on key performance

indicators (KPIs) such as organic traffic, keyword rankings, and conversion rates.
- Work closely with content creators, web developers, and other cross-functional

teams to implement SEO best practices throughout the organization.
- Keep abreast of industry changes and search engine algorithm updates to adjust

strategies accordingly.

**Qualifications**:

- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience as an SEO Specialist with a successful track record of

improving search rankings and driving organic traffic.
- Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, or similar.
- Strong understanding of search engine algorithms and ranking factors.
- Excellent analytical and problem-solving skills.
- Effective communication and collaboration skills.

**Job Types**: Full-time, Permanent

**Salary**: ₹20,000.00 - ₹25,000.00 per month

Schedule:

- Day shift
- Fixed shift
- Monday to Friday

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

Work Location: In person

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