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Copywriter
2 weeks ago
**Responsibility**:
2. Tailoring content to different verticals such as Personal Branding, Product Marketing, Brand Marketing, Narrative Building, Brand Positioning, and Product Positioning
3. Working with the creative team to brainstorm and develop creative concepts and campaign strategies that align with client objectives and industry best practices
4. Ensuring consistency of brand voice and messaging across all channels and materials
5. Conducting thorough research on industry trends, target audiences, and competitive landscapes to inform content strategies and ensure relevance and accuracy
6. Analyzing the performance of content and campaigns, providing insights and recommendations for optimization
7. Collaborating with designers, strategists, and account managers to ensure cohesive and integrated campaign execution
8. Participating in client meetings and presentations to understand their needs, present creative ideas, and receive feedback
9. Editing and proofreading content to ensure clarity, accuracy, and adherence to brand guidelines and client specifications
10. Maintaining high standards of grammar, punctuation, and overall writing quality.
**Qualification**:
1. Bachelor’s degree in marketing, communications, journalism, english, or a related field
2. Proven experience as a copywriter, preferably within an integrated marketing agency or similar environment
3. Exceptional writing, editing, and proofreading skills with a strong portfolio showcasing diverse content types and industries
4. Ability to adapt writing style and tone to various industries and target audiences, including automobiles, real estate, FMCG, lifestyle, electronics, and events
5. Strong understanding of marketing principles and the ability to create content that drives engagement and conversion
6. Excellent communication and collaboration skills, with the ability to work effectively in a team environment
7. Proficiency in using content management systems (CMS) and familiarity with SEO best practices
8. Creativity, attention to detail, and the ability to manage multiple projects and deadlines
**Job Types**: Full-time, Permanent
Pay: ₹25,659.26 - ₹50,799.52 per month
**Benefits**:
- Health insurance
- Paid sick time
Schedule:
- Day shift
- Monday to Friday
**Experience**:
- total work: 1 year (required)
Work Location: In person