Search Engine Marketing

2 weeks ago

Chennai, India Nibav Lifts Full time

**Responsibilities**:
**Responsible for managing all SEM activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.**:
**Carrying out keyword research using software such as Moz to optimise web content**:
**Tracking metrics such as organic traffic, conversion rates and time spent on page using platforms such as Google Analytics**:
**Monitoring and reporting on search trends and SEM performance**:
**Analysing websites and social media pages to make recommendations for improvement**:
**Performing Competitor Analysis to Identify Content Gaps and Areas for Improvement In Website Design**:
**Staying Up to Date with New Sem, social media And Digital Marketing Industry Trends, Tools and Practices, Which Are Constantly Changing**:
**Using Excel Spreadsheets to Compile Reports**:
**Implementing Link-Building Strategies**:
**Making Suggestions for Sem-Friendly Content Creation**:
**Providing Keyword Insights and Sem Advice for Other Teams Within the Organisation**:
**Optimising web pages for mobile devices.**:
**Requirements**:
**Google, Meta,Adroll, bing, Taboola, linkedin, google tag manager/google optimizer**:
**Experience : 3-7 years**:

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