Digital Strategist

2 weeks ago

Noida, India Persystent Consultancy Services Full time

Planning, developing, and implementing the overall digital marketing strategy. Digital Strategists are responsible for integrating digital assets, raising brand awareness, leading digital projects, and measuring efficiency and effectiveness. Your role is to grow the business by improving user experience and to execute business and brand goals. This person is proactive, self-motivated, and collaborative.

Job details

**Salary**

3.5 LPA - 4.5 LPA

**Experience**

3 + Years

**Qualifictions**

MCA/ M. Tech/ B.tech/ MSC IT/ BSC IT

**Skill**

Evaluate and implement improvements on digital strategy, Analyze and report on digital campaigns, Optimize SEO, Understand and evaluate web analytics

**Location**

Noida

**Joining Time**

Immediate Joiner

**Job Description**:
**Responsibilities:

- **
- Manage AdWords and other digital paid channels
- Set targets and build strategies to help achieve them
- Create and test ad copy for operational efficiency
- Create and optimize landing pages to increase signups
- Develop and implement campaigns to better lead quality and beat the competition
- Perform data analysis around web traffic and other key metrics
- Monitor KPIs, and set up mechanisms to measure multiple campaigns across many online channels
- Draw meaningful conclusions from campaign data and identify potential opportunities for improvement
- Communicate with team members on campaign developments, timelines, and results

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