SEO Executive

4 days ago

Ernakulam, India SNACHOO PORTAL Full time

As an SEO Executive, you will play a pivotal role in executing SEO strategies and improving our organic search rankings. You will work closely with internal teams to develop and implement effective SEO campaigns, conduct in-depth keyword research, analyze website performance, and optimize on-page and off-page elements. Additionally, you will monitor industry trends, perform competitor analysis, and provide insightful recommendations to enhance our online presence.

**Responsibilities**:
Develop and execute SEO strategies to improve organic search rankings and drive website traffic.

Conduct thorough keyword research to identify opportunities for website optimization.

Perform on-page optimization, including meta tags, URL structure, content optimization, and internal linking.

Optimize off-page elements such as backlinks, citations, and social signals.

Analyze website performance using SEO tools and Google Analytics, and provide regular reports on key metrics.

Monitor search engine algorithm updates and industry trends to stay abreast of best practices.

Conduct competitor analysis to identify strengths, weaknesses, and opportunities for our clients.

Collaborate with content creators and web developers to ensure SEO best practices are implemented.

Stay up-to-date with the latest SEO developments and trends to continuously improve our strategies and techniques.

Provide strategic recommendations to enhance website usability, user experience, and conversion rates.

**Requirements**:
Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).

Proven experience as an SEO Specialist or similar role, with a strong track record of driving organic search traffic and improving search rankings.

In-depth knowledge of SEO principles, practices, and techniques.

Proficiency in using SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, etc.

Familiarity with HTML, CSS, and website development principles.

Solid understanding of search engine algorithms and ranking factors.

Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven recommendations.

Strong attention to detail and problem-solving abilities.

Excellent written and verbal communication skills.

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

**Education**:

- Bachelor's (preferred)

**Experience**:

- SEO: 2 years (preferred)
- total work: 2 years (preferred)

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