Krafton India

**Creative Strategist - Krafton India (Social Media + Content Strategy)**

**IMMEDIATE JOINER REQUIRED**

**About the Role**:
We’re looking for a **Creative Strategist** who can think like a gamer and create like a content geek. Someone who scrolls for insights (not just reels), knows what’s trending before it trends, and can turn gaming moments into scroll-stopping ideas.

You’ll be the brain behind Krafton India’s social presence — helping connect **multiple titles** like **BGMI, Bullet Echo India, Cookie Run India, Garuda Saga, and more** under one kickass brand voice.

**What You’ll Do**:

- Develop and execute **content strategies** that tie together all Krafton titles under one social umbrella.
- Research upcoming and existing **Krafton games**, understanding tone, audience, and community behavior.
- Ideate **fresh, platform-native content** — reels, memes, hooks, challenges, and campaigns that drive engagement.
- Work closely with clients to pitch ideas, present campaign strategies, and ensure alignment.
- Collaborate with design, video, and copy teams to bring ideas to life.
- Stay plugged into **gaming culture, internet trends, and creator ecosystems** to make Krafton India feel like the most “in” brand on social.

**What We’re Looking For**:

- 2-3 years of experience in **social media management, content strategy, or digital marketing** (bonus if in gaming or youth brands).
- A natural storyteller who can think in **hooks, memes, and formats**, not just captions.
- Strong communication and presentation skills, you’ll often interface directly with clients.
- Obsessed with trends, gaming communities, and how brands show up on platforms like Instagram, X, and YouTube.

**TL;DR**

If you’re a **content-first strategist** who loves gaming, culture, and the chaos of the internet and can balance **strategy + creativity + client calls** like a pro, we want you on our team.

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off
- Work from home

Ability to commute/relocate:

- Andheri, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Application Question(s):

- Have you previously worked with gaming, entertainment, or youth-centric brands?

**Experience**:

- Social media management: 2 years (required)

Work Location: In person