Digital Marketing Executive

2 weeks ago

Trichur, India Helpline Group Full time

**Job Overview**:
**A Digital Marketing Executive **is responsible for implementing and managing online marketing campaigns to promote a company's products, services, or brand. They utilize various digital channels and strategies to reach and engage with target audiences.

**Key Responsibilities**:
**Digital Strategy Development**:Collaborate with marketing teams to develop and implement digital marketing strategies aligned with business goals.

**Online Advertising**: Create and manage digital advertising campaigns on platforms like Google Ads, Facebook Ads, and others.

**SEO (Search Engine Optimization)**:Optimize website content and structure for search engines to improve organic search visibility.

**Social Media Management**: Manage and grow the company's presence on social media platforms, including content creation, engagement, and advertising.

**Analytics and Reporting**:Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics, and prepare regular reports with insights and recommendations**.**

**PPC (Pay-Per-Click) Advertising**:Set up and optimize paid advertising campaigns, including keyword research, ad copy creation, and bid management.

**Conversion Rate Optimization (CRO)**:Identify areas of improvement on websites and landing pages to increase conversion rates**.**

**Budget Management**:Manage the digital marketing budget and allocate resources effectively to achieve maximum ROI.

**Competitor Analysis**:Stay updated on industry trends and conduct competitor research to adapt strategies accordingly.

**Qualifications and Skills**:
**Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).**

**Proven experience in digital marketing, preferably in a similar role.**

**Strong analytical skills and the ability to interpret data to make informed decisions.**

**Creative thinking and the ability to develop engaging content.**

**Excellent communication and writing skills.**

**Knowledge of SEO best practices and an understanding of the latest digital marketing trends.**

**Project management skills to manage multiple campaigns simultaneously.**

**Detail-oriented and organized.**

**Salary**: ₹9,971.40 - ₹15,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Trichur, Kerala: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 1 year (preferred)
- total work: 1 year (preferred)

**Speak with the employer**
+91 9567411171

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