Pcd Pharma Telecalling
2 days ago
A PCD (Propaganda Cum Distribution) Pharma Marketing Executive plays a crucial role in the pharmaceutical industry, particularly within the franchise model. This role blends sales and marketing responsibilities, focusing on expanding the company's reach through a network of distributors and franchisees.
Here's a breakdown of their typical jobs and responsibilities:
**Core Responsibilities of a PCD Pharma Marketing Executive**:
- **Franchisee Acquisition & Management**:
- **Identifying and Appointing Distributors/Franchisees**: A primary responsibility is to find suitable individuals or entities interested in taking up a PCD pharma franchise for a specific territory. This involves lead generation, initial contact, and presenting the company's value proposition.
- **Building and Maintaining Relationships**: Establishing strong, long-term relationships with existing and potential franchisees is critical. This involves regular communication, understanding their needs, and providing ongoing support.
- **Negotiating Contracts and Agreements**: Finalizing terms and conditions with franchisees, ensuring mutual understanding and compliance with company policies and legal requirements.
- **Market Expansion and Sales Growth**:
- **Promoting Pharmaceutical Products**: Actively promote the company's range of pharmaceutical products to potential franchisees, who in turn will market them to healthcare professionals and retailers.
- **Achieving Sales Targets**: Working with franchisees to ensure they meet their sales targets within their assigned territories. This often involves providing strategies and support.
- **Market Research and Analysis**: Conducting research to identify new business opportunities, understand market trends, competitor activities, and customer needs in different regions. This helps in strategizing product launches and promotional efforts.
- **Expanding Market Reach**: Continuously looking for ways to expand the company's presence in new geographical areas.
- **Marketing and Promotional Support**:
- **Providing Marketing Support to Franchisees**: Supplying franchisees with promotional materials like brochures, product literature, visual aids, and other marketing tools.
- **Coordination for Promotional Activities**: Collaborating with franchisees to plan and execute local marketing and promotional campaigns, doctor meetings (CMEs), and other events to increase product visibility and sales.
- **Product Knowledge and Training**: Ensuring that franchisees and their teams have a thorough understanding of the products, their benefits, and competitive advantages. This may involve providing training sessions.
- **Operational and Administrative Tasks**:
- **Order Generation and Query Resolution**: Assisting franchisees with order placement and resolving any queries or issues they might have regarding products or services.
- **Sales Reporting**: Preparing and submitting regular sales reports, tracking performance, and analyzing data to identify areas for improvement.
- **Ensuring Compliance**: Making sure all marketing and sales activities comply with pharmaceutical regulations and ethical guidelines.
**Key Skills Required**:
- **Excellent Communication and Interpersonal Skills**: Crucial for building relationships with franchisees and other stakeholders.
- **Sales and Negotiation Skills**: To effectively onboard new franchisees and drive sales.
- **Market Research and Analytical Skills**: To understand market dynamics and identify opportunities.
- **Product Knowledge**: A solid understanding of pharmaceutical products and the healthcare industry.
- **Problem-Solving Skills**: To address challenges faced by franchisees and in the market.
- **Organizational and Time Management Skills**: To manage multiple franchisees and responsibilities effectively.
- **Business Acumen**: Understanding the PCD pharma business model and its profitability.
**Job Types**: Full-time, Permanent
Pay: ₹15,000.00 - ₹35,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Leave encashment
- Paid sick time
- Provident Fund
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Yearly bonus
**Language**:
- Hindi (preferred)
- English (preferred)
Work Location: In person
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