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SEO & Smo Executive
2 weeks ago
Job Responsibilities:
**Collaboration and Leadership**:
- Work closely with other departments (e.g., sales, product, customer service) to align marketing efforts with overall business objectives.
- Manage and mentor junior marketing staff or external agencies/contractors.
- Coordinate with external vendors and partners for campaign execution.
**Search Engine Optimization (SEO)**:
- Optimize website content and structure for search engines to improve organic rankings.
- Conduct keyword research and implement on-page and off-page SEO tactics.
- Track and report on SEO performance and trends.
**Pay-Per-Click (PPC) Advertising**:
- Create and manage PPC campaigns on platforms like Google Ads, Bing Ads, and social media.
- Analyze campaign performance, optimize ad spend, and ensure high ROI.
- Conduct A/B testing to improve ad effectiveness.
**Analytics and Reporting**:
- Monitor and analyze key performance metrics using tools like Google Analytics, social media insights, and CRM systems.
- Prepare and present regular reports on digital marketing performance and ROI.
- Use data to make informed decisions and refine marketing strategies.
**Customer Engagement and Retention**:
- Develop strategies to engage and retain customers through various digital channels.
- Implement loyalty programs or initiatives to increase customer lifetime value.
**Analytics and Reporting**:
- Monitor and analyze key performance metrics using tools like Google Analytics, social media insights, and CRM systems.
- Prepare and present regular reports on digital marketing performance and ROI.
- Use data to make informed decisions and refine marketing strategies.
Job Location : Noida sector - 105
Job timmings: 10AM to 6PM
**Education**:
- Bachelor's (preferred)
**Experience**:
- Digital marketing: 2 years (required)
- total work: 3 years (preferred)
Work Location: In person
Pay: ₹25,000.00 - ₹35,000.00 per month
**Education**:
- Bachelor's (preferred)
**Experience**:
- SEO: 1 year (preferred)
- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)
Work Location: In person