Asm Painter Partnership + Painter Academy

6 days ago

Tamil Nadu, India Aditya Birla Group Full time

**Designation**:Manager

**Updated**:December 26, 2024

**Location**:Tamil Nadu, India

**Organization**:Paints HO

Job Purpose : To help the painters/ contractors achieve value from our product offerings, thereby increasing long term relationship with our painter partnership program

Qualification: MBA, Sales Experience

**Key Result Areas**

**Supporting Actions**

Painter & Contractor Partnering - Profiling & Field Verification
- Manage the Field Verification Process of the contractors from start to end.
- Have a calendar in place to detail out target vs ach of all week / month / annual milestones.
- Profile contractors in FY23-24. Contractor data tracker to be handy at all times for capturing the market intelligence gathered by team.

Painter & Contractor Partnering - Engagement & Developing Relationship
- Regular interaction and engagement to be planned with the opinion leaders in the contractor fraternity.

This should be done with a motive of developing strong relationships, driving business, getting market intelligence & making them spokesperson for brand ABG.
- Have a detailed plan / approach in place to be regularly discussed with ZSM.

Launch Preparedness - Product Sampling
- Active involvement in the sampling activity. Have a structure in place to conduct sampling, capture the activity and share timely feedback with the concerned team.

Launch Preparedness -Loyalty App Launch
- Responsible for a successful launch of Loyalty App for the contractors. Coordinate with central team to come up with a strong plan for contractor enrolment in the app.
- Plan & execute activations for the launch of app in small and big markets.

Academy Space - Inception & Operations
- Shortlist & finalize location for the academy by completing all the commercial requirements. '- Coordinate with central team for the complete designing of the academy.
- Design a strong holistic plan for launch of academy.
- Identify the training needs of the internal and external stakeholders to come up with a training calendars, database of trainees, training modules & space utilization plans.

Academy Space - Product Trials
- Extend strong support for product trials by proving the necessary and timely inputs. This should be supported with content creation for the new products.

Team Management - Recruitment, Onboarding & Development
- Ensure timely recruitment and onboarding of all sanctioned positions.
- Conduct regular field visits to manage the non city markets with an intent of driving the team with the group objective.
- Have weekly & monthly discussions/ reviews with team. Share necessary insights with ZSMs and central team. Have a calendar in place to detail out the projects and timelines to your team.

Cross functional integration - QC Audits
- Ensure on-time QC Audit at 100% sites in strong coordination with PS Team. This should be done with the prime motive of maintaining Unit NPS at decided %

Cross functional integration - Integration
- Strong coordination required with field and central teams required at all times. Have joint market visits at least once a month to develop strong insights for driving painter/contractor fraternity and utilization of academy.

**Qualifications**:
Post Graduate

**Minimum Experience Level**:
5-15 Years

**Report to**:
Deputy General Manager

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