Content Writer

1 week ago

Ahmedabad Gujarat, India Uffizio Full time

Role Overview:
We are seeking a talented and experienced Content Writer with a strong

creating engaging and informative content across multiple formats, including

websites, blogs, social media, and video tutorials. Your work will help communicate

our product value to target industries and enhance our market presence.

Key Responsibilities:
1. Website Content Development:

- Write clear, compelling, and SEO-optimized website content for IoT

solutions, including Field Employee Tracking, Energy Monitoring, and

Pet Tracking.
- Ensure content aligns with the brand’s tone and appeals to B2B

audiences.

2. Blog & Social Media Content Writing:

- Create engaging blogs, articles, and LinkedIn posts related to IoT

solutions, market trends, and industry innovations.
- Develop shareable content for social media platforms to drive

engagement and brand awareness.

3. Video Tutorial Scripts:

- Write engaging and informative scripts for product tutorial videos and

promotional product videos.
- Collaborate with the design and video teams to ensure the content is

visually appealing and user-friendly.

4. Product Information & Marketing Copy:

- Develop detailed product descriptions, brochures, and whitepapers.

presentations.

5. Market Research:

- Research industry trends, customer needs, and competitor strategies

to create relevant and impactful content.

6. Content Strategy & Planning:

- Collaborate with the marketing team to plan and execute a content

calendar for blogs, tutorials, and campaigns.
- Ensure all content aligns with SEO goals and company messaging

standards.

7. Policy Adherence:

- Maintain consistency in tone, style, and messaging across all content

formats.
- Adhere to company copywriting policies and industry standards.

Qualifications & Skills:

- 2.5 to 3 years of experience as a B2B Content Writer, preferably in SaaS or

IoT-related industries.
- Proven experience in writing for diverse formats, including blogs, web pages,

video scripts, and social media.
- Excellent writing and editing skills with a keen eye for detail.
- Strong understanding of SEO principles, tools, and social media content

strategies.
- Familiarity with video content creation processes is a plus.
- Bachelor's degree in English, Communications, Marketing, or a related field.

Preferred Traits:

- Creative thinker with a proactive approach to content creation.
- Strong research skills to understand industry trends and customer pain

points.
- Team player with the ability to collaborate effectively with cross-functional

teams.

What We Offer:

- Competitive salary and benefits.
- A dynamic work environment in a fast-growing SaaS IoT company.
- Opportunities to shape content strategies and grow within the organization.

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