Content Writer and Creator

1 week ago

Noida Uttar Pradesh, India Shyra Full time

**Job Summary**:
**Key Responsibilities**:

- Research industry-related topics and generate original, informative, and engaging content.
- Write and edit blogs, website content, newsletters, social media posts, product descriptions, and marketing collateral.
- Create visually compelling content for social media (e.g., graphics, videos, reels, carousels) using tools like Canva or Adobe Suite.
- Collaborate with designers, marketers, and other stakeholders to align content with brand strategy and campaign goals.
- Optimize all written and visual content for SEO, readability, and engagement.
- Develop content calendars and ensure timely delivery of content across all platforms.
- Maintain consistency in brand voice, tone, and style across all communications.
- Conduct interviews and gather information from internal experts or external sources for content creation.
- Track content performance using analytics tools and adapt strategies based on insights.
- Stay up to date with industry trends, content marketing best practices, and platform algorithm changes.

**Requirements**:

- 2-4 years of proven experience as a Content Writer, Content Creator, or in a similar role.
- Exceptional writing, grammar, editing, and proofreading skills.
- Strong storytelling abilities and the capacity to tailor content for different formats, channels, and audiences.
- Experience with SEO principles and tools (e.g., SEMrush, Yoast, Google Keyword Planner).
- Proficiency in using content creation tools such as Canva, Adobe Creative Suite, or similar.
- Familiarity with CMS platforms (e.g., WordPress, Webflow) and basic HTML is a plus.
- Solid understanding of social media platforms (Instagram, LinkedIn, X/Twitter, Facebook, TikTok) and their content formats.
- Basic knowledge of video editing tools (e.g., CapCut, Adobe Premiere, Final Cut Pro) is an advantage.
- Excellent time management, organizational, and communication skills.
- Bachelor’s degree in Communications, Journalism, Marketing, English, or related field preferred.
- Portfolio of written content and creative work (including visual content or social media samples) is highly desirable.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

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