SEO Executive

2 weeks ago


Bengaluru, India eORB Solutions Inc Full time

We expertise in Web Services and Digital Marketing Services. We are hiring a talented SEO Specialist professional to join our team. If you're excited to be part of a winning team, eORB is a great place to grow your career. You'll be glad you applied to eORB Solutions Inc

**Responsibilities for SEO Specialist**
- Develop optimization strategies that increase the client’s search engine results rankings **(1st page on a Google search)**:

- Research SEO keywords to use throughout the company's website and marketing materials
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Efficiently communicate with other marketing professionals to align goals
- Collaborate with others within the marketing department to manage SEO strategy
- Write compelling and high-quality website content, including blog posts and page descriptions
- Update content and website links for maximum optimization and search engine rankings

**Qualifications for SEO Specialist**
- Two to three years of experience in successfully developing and executing SEO campaigns
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
- Knowledge of keyword research and data mining tools
- Able to complete competitive analysis of other companies within the industry
- Comfortable analyzing high volumes of data on a daily basis
- Familiarity with WordPress or other content management systems
- Experience with other aspects of marketing, such as customer growth and promotion, is a plus

**Responsibilities**
- Develop optimization strategies that increase the client’s search engine results rankings **(1st page on a Google search)**:

- Research SEO keywords to use throughout the company's website and marketing materials
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Efficiently communicate with other marketing professionals to align goals
- Collaborate with others within the marketing department to manage SEO strategy
- Google My Business Expertise
- Manage all aspects of Google Ad campaigns
- Create and optimize ad campaigns and paid search landing pages
- Analyze and optimize ad campaigns to increase return on investment (ROI)
- Use Google Ads to drive a variety of online marketing campaigns
- Analyze and optimize pay-per-click (PPC) campaigns to increase ROI
- Manage and optimize display campaigns across multiple devices
- Develop PPC strategies to increase online visibility
- Collaborate with a team of content writers, marketers, and engineers
- Manage the entire process of building web sales funnels in line with our requirements
- Build landing page sales funnels in a timely and efficient manner
- Provide coaching to new team members on all paid ads and sales funnel related support requests
- Show initiative to improve the funnel build process

**Job Qualifications and Skill Sets Required**
- Complete responsibility of Google Ads, Social ads and Sale Funnel Optimaztaion
- You have significant experience with the following;funnel page builders (ClickFunnels, Kartra etc), Active Campaign, ScheduleOnce, Zapier, Vimeo, Zoom, VSL funnels, webinar funnels, Zendesk, G Suite, Stripe
- Conduct keyword research and optimize the campaigns.
- Research and analyze competitor advertising links and strategize the best plan ahead for the business
- Optimize the ad copy, landing pages for the best lead quality.
- Optimize the campaigns regularly for improving the performance.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Measure and report performance of all marketing campaigns, and assess against goals.
- Brainstorm new and creative growth strategies
- Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
- Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.

**Key Points**:

- You are an excellent communicator and are confident coaching team members on tactics related topics
- You have a high level of attention to detail in your work
- You are solution orientated with a consistent positive attitude
- You ideally have 2+ years of experience in a similar role
- You are a self starter able to maintain high levels of productivity working onsite
- You are proactive and always get things done
- You have experience building sales funnels in the online coaching industry is plus
- A degree in digital marketing or a related business field
- In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
- An understanding of search engine optimization (SEO) and search engine marketing (SEM)
- Google Ads certification
- Competency with usin


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