Content Creator

2 days ago

Panipat, India Raghav Woollen Mills Full time

**About Raghav Woollen Mills**: Raghav Woollen Mills is a leading blanket manufacturer in Panipat, Haryana, India. With a rich legacy and a commitment to quality, we have established ourselves as a trusted name in the home têxtile industry. Our brand, "House of Abrazo," is synonymous with warmth, comfort, and style. **About the Role**: We’re looking for a talented and self-driven **Content Creator** who can ideate, film, and edit high-quality content across platforms like Instagram, YouTube, and more. You should be confident in front of the camera, have a sharp sense of what resonates with digital audiences, and be excited to experiment with new tools, including AI. **Key Responsibilities**: - **Create engaging content** across platforms (Reels, Stories, Posts, YouTube Shorts, etc.) that reflects Abrazo’s tone and aesthetic. - **Edit videos and images** for social media using tools like CapCut, VN, Canva, Adobe Premiere, or similar. - Regularly **ideate and pitch new content ideas** — from campaign concepts to everyday moments that connect with our audience. - Be **comfortable and confident on camera**, acting as the face of the brand when needed. - **Stay ahead of social trends**, viral content formats, and storytelling styles to keep our content fresh and relevant. - **Leverage AI tools** (like ChatGPT, Midjourney, Descript, etc.) to enhance ideation, editing, or scripting processes. - Work with the marketing team to align content with product drops, campaigns, and seasonal launches. **What We’re Looking For**: - Strong skills in **content creation and editing**, especially short-form video for Instagram and YouTube - A **camera-friendly personality** who enjoys being on screen and bringing a brand to life - Highly **creative and self-motivated** — someone who can work independently and consistently generate ideas - A keen understanding of **digital content trends**, audio use, hooks, and storytelling - Bonus: Familiarity with **AI tools** that assist in scripting, ideation, or content generation - Organized, deadline-driven, and committed to consistency in posting and execution **Qualifications**: - 1-3 years of experience in content creation, social media marketing, or a related role (freshers with a strong portfolio are also welcome to apply) - Proficiency in video editing tools such as **CapCut, VN, InShot, Adobe Premiere Pro**, or similar - Strong understanding of **Instagram Reels, YouTube Shorts**, and short-form content best practices - Comfortable and confident being **on-camera** for brand videos, product showcases, and lifestyle content - Ability to ideate, script, and execute creative concepts independently - Familiarity with **AI tools** like ChatGPT, Midjourney, Runway, or others that assist in content generation, editing, or scripting (preferred) - Strong sense of visual aesthetics, storytelling, and audience engagement - Excellent communication skills and a collaborative mindset - Highly organized with the ability to manage deadlines and a content calendar Pay: ₹16,186.00 - ₹24,349.00 per month Schedule: - Day shift Supplemental Pay: - Performance bonus Ability to commute/relocate: - Panipat, Haryana: Reliably commute or planning to relocate before starting work (preferred) **Language**: - Hindi (preferred) - English (preferred) Work Location: In person

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