Strategic Account Planner

_**Job Title: Strategic Account Planner**_
- **Location: Mumbai**_
- ***_
- **Department: Strategy / Planning**_
- **Experience Level: 4-7 years (mid-level)**_
- **Salary: As per industry standards**_
- **Role Overview**_
- As a Strategic Account Planner - Digital, you will function as the strategic and operational lead for various accounts. This is a hybrid role combining digital strategy, client communication, campaign planning, and business-as-usual (BAU) execution oversight. You will be the single point of contact for internal teams and clients — driving both breakthrough campaigns and consistent, day-to-day digital delivery._
- **Key Responsibilities**_
- 1_**. Strategic Planning**_
- Develop digital brand strategies, content frameworks, and platform-specific plans._
- Lead the creation of consumer journeys, content pillars, and engagement strategies across digital touchpoints._
- Write clear and inspiring creative briefs rooted in brand objectives and audience insights._
- 2. _**Account Management (BAU + Campaigns)**_
- Serve as the primary client lead — owning the relationship, trust, and satisfaction._
- Oversee all daily activities across accounts, including calendar management, content approvals, performance reviews, and issue resolution._
- Manage and prioritize ongoing content and communication for always-on digital activities (social media, CRM, website, etc.)._
- 3. _**Campaign Leadership**_
- Plan and execute integrated digital campaigns across social, search, video, influencer, performance media, and owned assets._
- Coordinate across creative, media, production, and tech teams to ensure timely delivery and strategic alignment._
- Track campaign KPIs and deliver performance reports with insights and optimizations._
- 4. _**Client Business Growth**_
- Proactively identify opportunities for brand growth, cross-selling, and service expansion._
- Stay on top of market trends and competitors to offer new solutions or tactics to clients._
- Help in the creation of pitch decks, quarterly business reviews, and annual strategy roadmaps._
- 5. _**Team Collaboration & Operations**_
- Guide and mentor account executives, planners, and content managers._
- Ensure internal teams have clarity on goals, timelines, and deliverables._
- Maintain high-quality documentation, communication trails, and project status reports._
- Key Requirements_
- Bachelor’s or Master’s degree in Advertising, Digital Marketing, Mass Communication, or related fields._
- 6+ years of experience in a advertising/digital agency or brand team with hands-on experience managing digital accounts end-to-end._
- Proven ability to lead client conversations, manage projects, and develop digital-first strategies._
- Hands-on understanding of content marketing, social media, paid media, influencer engagement, SEO/SEM, and web/digital analytics._
- Key Skills & Competencies_
- Strategic Clarity - Ability to simplify complexity and communicate compelling directions to creative and digital teams._
- Digital Fluency - Comfort across all major platforms (Meta, Google, YouTube, LinkedIn, Twitter/X), formats (Reels, Stories, Shorts, etc.), and tools (GA4, Meta Business Suite, etc.)._
- Client Leadership - Strong relationship-building skills with the confidence to push back and recommend better._
- Organizational Excellence - Structured thinker with great attention to detail, timelines, and task management._
- Creative Collaboration - You know how to brief well, give constructive feedback, and protect great ideas._

Pay: ₹30,000.00 - ₹50,000.00 per month

Application Question(s):

- How many years od experience do you have from Luxury Jewellery and fashion Industry?
- Do you have 5+ years experience working in Advertising/digital agency ?
- What is your in hand salary?

**Experience**:

- Strategic Account Planner: 6 years (preferred)

**Location**:

- Lower Parel, Mumbai, Maharashtra (preferred)

Work Location: In person

**Speak with the employer**
+91 8169043618