Marketing Executive
13 hours ago
Company name **:Phloem Weddings**
Location: Kochi (On-site)
Industry: Wedding Photography & Films
Experience Required: Minimum 2 years in marketing/branding/social media in the wedding/events/creative industry
Qualification: Graduation (Any discipline, Marketing/Media preferred)
Gender Preference: Any
**About the Role**
- Key Responsibilities_
- Develop and execute integrated marketing strategies (online & offline) to generate leads and increase brand visibility.
- Manage and grow social media platforms (Instagram, YouTube, Facebook, Pinterest) - content planning, posting, engagement, and analytics.
- Run and optimize digital ad campaigns (Meta Ads, Google Ads, YouTube Ads) with performance tracking and ROI analysis.
- Coordinate styled shoots, collaborations, and influencer partnerships.
- Create and maintain marketing materials - brochures, presentations, reels, short films, newsletters, and digital assets.
- Build and nurture relationships with wedding planners, makeup artists, decorators, and venues for referrals.
- Monitor competitors, track trends, and bring fresh, creative, and data-driven marketing ideas.
- Support the sales and CRM team with promotional content and campaigns.
- Requirements_
- Minimum 2 years of marketing experience in weddings, events, media, or creative industry.
- Excellent understanding of social media trends, algorithms, and paid promotions.
- Proficiency in digital content creation; **basic design/editing skills** (Canva/Photoshop/Premiere Pro preferred).
- Strong communication skills in English - verbal and written.
- Analytical mindset with the ability to interpret data and optimize campaigns.
- Ability to work independently, multitask, and thrive in a fast-paced creative environment.
- What We Offer_
- Competitive salary with performance-based incentives.
- Opportunity to work with a leading wedding photography & films brand.
- A creative, digital-first, and collaborative work environment.
- How to Apply:
- _
1. A complete **updated resume**.
2. A **1-minute video introducing yourself** and explaining why we should select you.
Work Location: In person
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